NJ Transit Partners with BetMGM on Naming Rights for Meadowlands Rail Line

 

NJ TRANSIT and BetMGM unveiled a new three-year sponsorship that renames NJ TRANSIT’s Meadowlands Rail Line as the BetMGM Meadowlands Rail Line. The agreement on the naming rights is a first of its kind for NJ TRANSIT and will add additional non-farebox revenue over the course of the three-year agreement.

“The Murphy Administration is committed to keeping fares stable for NJ TRANSIT customers. Partnering with BetMGM is a step towards that commitment by identifying new revenue streams that help keep fares affordable,” said New Jersey Department of Transportation Commissioner and NJ TRANSIT board chair Diane Gutierrez-Scaccetti.

“This unique advertising partnership represents a significant new source of revenue for NJ TRANSIT. This new and innovative partnership is part of our continued commitment to leverage NJ TRANSIT assets to maximize non-farebox revenue and help keep fares stable for our customers,” NJ TRANSIT president and CEO Kevin Corbett said.

“BetMGM is thrilled to announce this groundbreaking partnership with NJ TRANSIT. The creation of the BetMGM Meadowlands Rail Line generates unparalleled exposure to our leading iGaming brand, through station signage and rider volume – particularly on our favorite day of the week: gameday. New Jersey is our home and first market, and we see today’s announcement as an extension of our strong relationship with the state,” BetMGM chief revenue officer Matt Prevost said.

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.