SCCG Management, a global leader in gaming advisory services, has announced a new sponsorship agreement with Voluum, a leading performance tracking and optimization platform in helping iGaming affiliates and operators to increase their results from the paid media and SEO campaigns. This partnership will combine Voluum’s cutting-edge tracking and AI-based optimization technology with SCCG’s expansive industry network and strategic business development initiatives.
Voluum offers a cloud-based platform designed to measure and optimize every stage of advertising campaigns, from player acquisition and first-time deposits (FTDs) to ongoing engagement and return on investment (ROI). Cooperating with global gaming operators, including industry giants like Betsson Group, LeoVegas.com, and 1xBet, Voluum’s real-time analytics and AI-driven campaign optimization have consistently delivered measurable results for operators across multiple markets. Through this partnership, SCCG Management will integrate Voluum’s expertise into its growing ecosystem of partners, offering valuable tools and insights to enhance marketing efficiency, player engagement, and operational transparency across iGaming and sports betting campaigns.
“Voluum’s platform is an industry game-changer, delivering exceptional insights and optimization tools for operators and marketers. This partnership represents our shared commitment to empowering businesses with smarter, data-driven strategies that drive tangible results. We’re excited to integrate Voluum into our network and explore new opportunities together,” Stephen A. Crystal, Founder and CEO of SCCG Management, said.
“Imagine having one dashboard to control all your media spend and results from every channel and brand you work with. It’s here – Voluum,” Marcin Kumiega, Business Development Director at Voluum, said.
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