REEVO Announces New Partnership with NetGame Entertainment

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Pronet Gaming, an award-winning platform provider of full turnkey solutions, announced the appointment of Alexandros Karaoulis as its new Commercial & Product Strategy Lead.

With over 14 years of experience in the iGaming industry, Karaoulis brings a wealth of knowledge and expertise that will be instrumental in driving the company’s strategic initiatives forward.

Throughout his iGaming career, Karaoulis has held various senior roles with B2B sportsbook and casino providers, as well as with B2C operators. His extensive background in marketing and sales within the iGaming sector positions him as a true industry expert, ensuring that Pronet Gaming remains at the forefront of innovation in a rapidly evolving market.

“I am thrilled to join Pronet Gaming and excited to fulfill my role in developing and executing sales strategies to drive the company’s revenue growth in key markets,” Karaoulis said.

With a track record in commercial strategies and driving product excellence, Karaoulis’ appointment is invaluable as Pronet Gaming now seeks to expand its footprint to Asia. His vision and deep understanding of the iGaming landscape equip him to navigate the unique challenges and opportunities that the dynamic region presents.

“I want Pronet Gaming to lead the iGaming revolution by providing innovative, culturally tailored solutions that cater to the diverse and rapidly growing demands of the region. Through strategic partnerships, cutting-edge technology, and a deep understanding of local markets, we aim to empower operators to offer world-class gaming experiences that engage players and drive sustainable growth,” he added.

According to Karaoulis, Pronet Gaming is poised to make a splash in Asia by leveraging its advanced technology, flexible platform solutions and deep market expertise while adapting to the unique characteristics of the region.

“The key differentiation point of Pronet Gaming is that we have B2C experience, which greatly aids in understanding the needs of operators and helping them to improve and execute their strategy according to the market. I have worked in B2C roles for more than seven years in my iGaming Career and managed campaigns across various channels, optimised conversion funnels, and learned to use data to improve player acquisition and retention,” said Karaoulis.

Karaoulis acknowledges that the marketing skills he has acquired from B2C experience are valuable in every B2B environment. As he dives into his new role at Pronet Gaming, Karaoulis aims to guide his operator clients on how to better market their own sites, including providing them with advice on effective acquisition strategies, content marketing and campaign structures that appeal to iGaming audiences.

“I also focus heavily on engagement strategies, loyalty programs, bonuses, and personalised offers to keep players active and returning. In my new B2B role, I will advise clients on best practices for player engagement, helping them adopt effective loyalty programs, personalised marketing, and retention tactics that drive player lifetime value to improve the end-player experience for our clients’ sites,” Karaoulis added.

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Belatra Games, the specialist online slots developer, has hailed a successful SiGMA Europe to cap off what has been a hugely productive global iGaming roadshow over the past 12 months.

Belatra Games was situated at its ‘Dragons and Mummy’ themed booth, where visitors engaged in progressive conversations, networking, and presentations of Belatra’s latest innovations. On the concluding day of the show, Belatra even released its new Cafe Pin-Up slot,  a game that whisks players away to a vibrant 1950s diner, where retro glamour meets thrilling gameplay.

Kateryna Goi, Chief Marketing Officer at Belatra Games commented: “As expected, our dragon-inspired booth really caught the imagination and our stand was a hive of activity for all three days. SiGMA Europe proved again it is a must-attend event and the perfect way to finish the year on a positive note. We were even able to give a little hint about one of our games undergoing a Christmas makeover in time to celebrate the holidays – keep an eye out for more news next month!”

A good number of visitors to the stand walked away victorious after enjoying an exclusive physical version of the popular Plinko game, where exciting goodies were up for grabs. Of course, the Belatra Games bar ensured a bustling atmosphere and celebratory mood throughout.

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Soft2Bet’s API-based, standalone product MEGA was recognised as the “Unique Selling Point” at the B2B SiGMA Europe Awards ceremony that took place in Malta on November 11. The award once again highlights Soft2Bet’s focus on innovation and data-driven iGaming solutions that drive engagement and player retention levels. 

The prize rewards companies that have led the industry in providing unique and innovative products to players. It also recognises high level execution of strategic goals and the ability of companies like Soft2Bet to provide cutting-edge solutions and launch ground-breaking innovations that drive engagement and revenues for its B2B partners. This latest SiGMA Europe prize also complements the numerous nominations and awards it has won in recent years at the EGR Nordics, SBC, Global Gaming, iGaming Sword and other high level industry awards.

Martin Collins, Chief Business Development Officer at Soft2Bet, commented: “It’s always a great satisfaction to receive an award that recognises all the work that has been put into delivering MEGA. As a company that is firmly focused on the future, Soft2Bet continually innovates and enhances the user experience to produce strong growth and revenues.”

This SiGMA Europe Award recognises Soft2Bet’s significant contribution in online gambling and follows the SiGMA East Europe Outstanding Contribution in Gaming Award the company received for Soft2Bet Invest, the iGaming Innovation Fund it launched this year that provides financial and business support to iGaming and casual gaming entrepreneurs who have the same drive for innovation and growth as Soft2Bet.