David Hasselhoff Makes Green Tuesday Moves with PlanetPlay and Ten Square Games to Help Fight Climate Change

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David Hasselhoff Makes Green Tuesday Moves with PlanetPlay and Ten Square Games to Help Fight Climate Change

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Ten Square Games S.A., one of the founding partners of the Make Green Tuesday Moves (MGTM) initiative, is proud to announce that our collaborative action, initiated by PlanetPlay, has attracted the attention of Hollywood icon David Hasselhoff. His involvement will further enhance the campaign, promoting our commitment to sustainability and environmental consciousness.

Join Us on July 2nd!

David ‘The Hoff’ Hasselhoff, known globally for his roles in “Knight Rider” and “Baywatch,” has teamed up with PlanetPlay’s MGTM initiative. His involvement will help inspire gamers worldwide to make a tangible impact in the fight against climate change. On July 2nd, Fishing Clash players will be encouraged to participate in the event and purchase exclusive green items supporting certified sustainability projects through PlanetPlay’s eco-donate platform.

To celebrate this special event, Fishing Clash will introduce a unique fishing challenge themed around David Hasselhoff’s iconic films. Players at lower levels of the game will have the opportunity to catch a special fish inspired by his famous roles. For advanced players, the Fishing Clash team has prepared additional challenges. Catching this high-point fish will unlock a VIP event where players can compete for the highest scores.

Participants in the VIP event will vie for grand prizes, including an exclusive set of vanity items. This exciting competition promises significant rewards for top players and a chance to make a positive impact on the environment. Fishing Clash will offer two exclusive packages for players to choose from – for 5 EUR and 15 EUR, as even the smallest contribution counts.

In addition to David Hasselhoff’s involvement, the MGTM initiative will be prominently featured on the Google Play Store from July 2-15, 2024. This promotion will include an overview of the mission, showcases of Hasselhoff’s video messages, and all participating games, ensuring wide visibility and engagement across all English-speaking territories.

We invite all gamers and environmental enthusiasts to join us in this impactful initiative. By playing Fishing Clash and purchasing exclusive green items, you can contribute to a legacy of sustainability and help combat climate change. Visit the PlanetPlay platform to learn more, purchase the package, and support ecological initiatives.

Ongoing Monthly Events for Sustainability

Since April, on the first Tuesday of each month, Ten Square Games and other participating studios have launched dedicated events and exclusive in-game offers as part of the MGTM movement. These special items, available on the PlanetPlay platform, allow players to support various ecological initiatives simply by continuing to enjoy the games they love. Fishing Clash players can participate in these events and purchase exclusive offers, with all proceeds going towards environmental causes. This July event marks the third MGTM event. The inaugural event, announced on Earth Day (April 23, 2024), featured a week-long challenge where players cleaned the waters of Lake Constance. The second event, held on June 4, 2024, took place at the newly introduced Dubai fishing spot, offering players new challenges and rewards. For more details, read our press release.

Ten Square Games’ Commitment to Sustainability

As a founding partner of MGTM, Ten Square Games has been at the forefront of integrating environmental consciousness into the gaming industry. Our involvement underscores our dedication to using the power of gaming to foster positive environmental change. This year marks the third consecutive year of our cooperation with PlanetPlay, highlighting our ongoing commitment to sustainability.

Andrzej Ilczuk, CEO of Ten Square Games, remarked:

“This collaboration is particularly close to our hearts as it ties directly into the themes of nature and conservation found in our Fishing Clash and Hunting Clash games. As one of the first studios participating in Make Green Tuesday Moves, we firmly believe we can leverage the passion of our players and our creativity to combat climate change. This is a powerful example of how games can go beyond entertainment and foster a positive impact on the environment.”

European Gaming Congress 2024 (Warsaw, Poland)