Konami’s SYNKROS Casino Management System Expands to The Queen Baton Rouge



With the grand opening of The Queen Baton Rouge, the first land-based casino in the city, The Queen Casino & Entertainment Inc. has successfully launched Konami Gaming Inc.’s SYNKROS casino management system. Players can take advantage of unique rewards and benefits at each of the four destinations owned by The Queen Casino & Entertainment, and The Queen Baton Rouge team members are supported by the latest award-winning systems technology, including SYNKROS’ comprehensive SYNK31 Title 31 / Anti-Money Laundering system, Konetic employee mobile application and more.

“Launching best-in-class casino technology and seamless loyalty rewards through SYNKROS has been part of our vision for The Queen Baton Rouge following the successful installs at Belle of Baton Rouge, DraftKings at Casino Queen and Casino Queen Marquette. We hope that the attractive rewards and technology will encourage loyal members and new guests to explore these exciting gaming and entertainment destinations,” Terry Downey, president and CEO of The Queen Casino & Entertainment, said.

The Queen Casino & Entertainment operates two iconic Baton Rouge venues: Belle of Baton Rouge and The Queen Baton Rouge, formerly Hollywood Casino Baton Rouge. The historic property recently unveiled a comprehensive brand transformation and the completion of an estimated $85 million project that included moving from the Mississippi River to a new landside facility, increasing the total footprint to more than 100,000 square feet and the addition of innovative gaming, dining and entertainment offerings. Belle of Baton Rouge, Louisiana’s first casino, will also undergo a comprehensive renovation and landside move that’s expected to be completed in 2024. The company’s move to the latest SYNKROS casino technology started in 2021 with DraftKings at Casino Queen in East St. Louis, Illinois; Casino Queen Marquette in Marquette, Iowa; and Belle of Baton Rouge. Each property provides exciting rewards and benefits to its players, which are not currently transferable among the locations.

“The Queen Baton Rouge is their fourth property to utilize a loaded SYNKROS system with multi-site capabilities. Konami is excited for the opportunity to expand our partnership with The Queen Casino & Entertainment, Inc., delivering amazing system reliability along with a ton of tools to help them compete in their local markets. We offer our sincere congratulations to The Queen Baton Rouge on its grand opening and look forward to continued partnership,” Randy Caron, vice president of systems sales at Konami Gaming, said.

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.