Pariplay® expands Fusion® offering in North America with EQL Games deal

pariplay-expands-fusion-offering-in-north-america-with-eql-games-deal

 

NeoGames S.A subsidiary Pariplay® has signed an agreement to integrate EQL Games as its latest Fusion® partner, with the supplier’s instant win titles set to go live on the platform for lottery-focused operators across North America.

Based in Louisville, Kentucky, EQL Games is a leading iLottery provider that delivers a wide variety of localized, instant win content to players. The deal will see a range of its titles integrated into the growing Fusion® platform, enhancing the reach of EQL Games.

Pariplay® is a unique aggregator in North America, with a bespoke portfolio of games that has been specifically created for iLottery operators. The addition of EQL Games content further boosts the range of iLottery content that Pariplay® offers to the industry. Pariplay®’s technology enables it to customize existing games for local markets, while empowering studios to create exclusive, personalized games on demand.

This latest deal is the latest step within Pariplay®’s ongoing strategic focus of becoming a major iLottery player in regulated North American markets, where it has established successful partnerships with the West Virginia Lottery, Ontario’s AGCO, Alberta’s AGLC and Atlantic Lottery (ALC) in Atlantic Canada.

Pariplay’s Fusion® offering consists of over 14,000 games from 120+ suppliers, as well as a comprehensive range of back-office conversion and retention tools that enhance player value.

Shivan Patel, VP North America at Pariplay®, said: “We have made great progress in recent years in delivering our Fusion® platform to regulated online lottery operators across North America.

“We are always seeking to enhance our portfolio of games with fresh, high-quality content. EQL Games fits the bill perfectly with its compelling collection of iLottery instant win products that we are sure will be a hit with players.”

Brad Cummings, CEO at EQL Games, said: “Our goal is to deliver lottery content that is novel, engaging, and profitable for lottery operators while making it available to as wide an audience as possible.

“Pariplay®’s market reach is considerable, and it’s a fantastic moment for us to have reached an aggregation deal which will help to significantly further our standing in the thriving iLottery market.”

Zoltan Tundik
Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.

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