Yggdrasil set for Argentinian entry with LOTBA registration



Yggdrasil, the leading publisher accelerating iGaming innovation, has furthered its Latin American ambitions after receiving regulatory approval to offer its content in the City of Buenos Aires, Argentina.

The rubber stamp from Lotería de la Ciudad de Buenos Aires (LOTBA) enables Yggdrasil to provide its large portfolio of slots content to operators in the Argentinian capital where the online gambling market opened in early 2021.

Top-performing and proven content will be introduced to local players, including titles featuring Yggdrasil’s popular Game Engagement Mechanics (GEMs) as well as slots from the YG Masters program.

The approval sees Yggdrasil boost its presence in Latin America after the supplier entered the continent last year, taking its content live in Colombia.

Yggdrasil is celebrating its 10th anniversary in 2023, a year that will see the company focus on further expanding its portfolio and market reach as part of its ambitious growth strategy.

Björn Krantz, CEO at Yggdrasil, said: “We are starting the year with a great milestone in achieving the approval to supply our content in the City of Buenos Aires. “

Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.