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Florida Lottery Extends Scientific Games Enhanced Partnership Program

florida-lottery-extends-scientific-games-enhanced-partnership-program
Florida Lottery Extends Scientific Games Enhanced Partnership Program
Prague Gaming & TECH Summit 2025 (25-26 March)

 

Scientific Games has announced that it will continue the successful Scratch-Offs partnership with the Florida Lottery that has helped propel the Lottery to one of the top five performing instant game lotteries in the world (La Fleur’s 2024 World Lottery Almanac). The Florida Lottery will continue the Scientific Games Enhanced Partnership program for three additional years to drive sales performance and increase profits to fund education for Florida’s public schools, colleges, and universities, as well as the state’s Bright Futures Scholarship Program.

The Scientific Games Enhanced Partnership program will continue to provide the Florida Lottery with a robust assortment of products and services, including real-time analytics and insights, portfolio management and game planning, licensed brand services, advanced logistics, retail optimization, and second chance programs. Serving more than 13,500 retailers statewide, Scientific Games operates from its Orlando facility, utilizing the powerful SciTrak Ultra suite—an industry-leading instant game management solution.

John F. Davis, Florida Lottery Secretary, said: “Our mission is to maximize revenues for the enhancement of public education in Florida, which have totaled more than $48 billion thus far. Since 1997, we’ve helped send more than one million Florida students to college on a Bright Futures Scholarship. By extending our Scratch-Off games partnership with Scientific Games, we will continue to put our students’ dreams of higher education within reach.”

The Scientific Games Enhanced Partnership program is used by more than 20 lotteries, including five of the top six performing instant game lotteries worldwide. SGEP drove 31% better performance for U.S. lotteries utilizing the program in fiscal year 2023-24 (MAP weekly per capita sales).

John Schulz, President Americas and Global Instant Products for Scientific Games, said: “The Florida Lottery’s partnership and collaboration with Scientific Games has resulted in Scratch-Off performance that is consistently among the best in the world. We’re very proud that our work together has continually improved instant game profits to benefit education in Florida.”

The post Florida Lottery Extends Scientific Games Enhanced Partnership Program appeared first on Gaming and Gambling Industry in the Americas.

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Zoltán is a self-taught publisher and events organizer who has developed several brands and services that have increased the notoriety of his company within multi-billion dollar industries. In 2018, he has become a TEDx speaker and talked about reputation management in the digital era. As Co-Founder of HIPTHER Agency, Zoltan has helped develop highly respected online news portals, virtual and in-person conferences that cater to multiple industries on 5 continents. Among the developed brands and services you can find online news portals that cover several tech industries, gaming, blockchain, fintech, artificial intelligence, and more. In parallel, the company has built a portfolio of annually organized boutique-style conferences in Europe and North America. All the events organized by his company focus on bringing a wealth of information about the latest innovation in several industries such as Entertainment, Technology, Gaming and Gambling, Blockchain, Artificial Intelligence, Fintech, Quantum Technology, Legal Cannabis, Health and Lifestyle, VR/AR, eSports and many more. Zoltan enjoys writing articles on all portals owned by the HIPTHER Agency, talking at conferences, hosting the weekly HIPTHER Talks Podcast, and loves spending time with his family. Zoltan is a duathlete who enjoys training for different international competitions which include running and cycling.