Push Gaming has laid a down marker for its ambitious 2025 growth by taking its content live in Brazil across a number of top brands, signalling a further major regulated market entry in its recent impressive commercial activity.
The launch sees Push’s strong games portfolio roll out to players on day one of the newly regulated market via several leading operator brands, including tier-one names such as Bet365, Entain, Kaizen Gaming and Novibet.
The launch is a milestone in the studio’s commercial development and sees it enter a Brazilian market with vast revenue potential.
The first key announcement of the year for Push Gaming follows a strong finish to 2024, which saw it collaborate with BetMGM in Ontario, the first step in its closer cooperation with the household name. The operator is set to be the exclusive partner in the US with Push when it goes live.
Fiona Hickey, Chief Business Development Officer at Push Gaming, said: “The last few months have seen some incredibly significant announcements on our commercial roadmap and seeing our games live in Brazil is the latest standout.
“The market there is one of most buoyant, globally, and has absolutely lived up to all the buzz it has received in recent years. That suits our content perfectly, and we know that our performance in Brazil will put us in the best possible position for what is to come in the remainder of the year.
“It is always an honour to work with some of the biggest names in the business, and our launches so early into 2025 are a real sign of our intent for the coming 12 months. These are exciting times at Push Gaming.”
The post Push Gaming makes market entry with several operators in Brazil appeared first on Gaming and Gambling Industry in the Americas.
