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TDT-Unibet to Launch New Identity for 2025 and Upgrades Main Title Sponsorship
Published
35 mins ago
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Reading Time: 2 minutes
After two very successful years for the TDT-Unibet ProTeam, the UCI ProTeam will continue as the Unibet Tietema Rockets. With Unibet stepping up as the first naming partner of the team in a new multi-year agreement with the team, the Unibet Tietema Rockets will become the first team in professional cycling with a franchise name. This development marks a huge step in the team’s ambitions towards its first Tour de France participation.
With a UCI Continental license in 2023 and a UCI ProTeam license in 2024, TDT-Unibet has developed itself from a new cycling team into a well established name in the pro cycling pyramid in no time. With its first wins under the belt and their huge WorldTour debut earlier this year in the Amstel Gold Race, the team has made a name for its colorful appearance, both on and off the bike.
In 2025, the team will introduce its Rockets identity and team name as part of its international expansion. The team’s ambition was always to create one of the biggest international cycling teams in the world and reach the Tour de France.
“To do so, we need to develop our riders’ level, attract more global partners and tell our story in the best way possible. Our goal is to be the best followable team for cycling fans around the world. With the new Rockets identity, we take a big step forward in creating a sustainable organization and hopefully accelerate our growth as a team,” team owner Bas Tietema said.
After two successful years as TDT-Unibet, Unibet will become the team’s first title sponsor for the coming years in a new global partnership. For 2025, the Unibet Tietema Rockets have applied to race on a French UCI ProTeam license.
“We’re incredibly proud of the team’s development and how they’ve worked towards our joint goal, the Tour de France. The team has a huge potential and has already proven they are capable of developing very quickly. From the beginning, their ambition, entrepreneurial spirit and the way they present themselves has been something that has inspired us and has been refreshing to the sport. We can’t wait to see the Rockets in action and grow to the next level,” said Neil Banbury, Chief Commercial and Marketing Officer at Kindred Group.
“Every cycling team starts out with that one dream, the Tour de France. We have been working towards that dream for a long time and probably exceeded the expectations of many already. We are very proud of the development so far and now we’re taking a big step towards realizing those dreams,” Tietema said.
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WorldMatch has announced a new partnership with Slotino, one of the fastest-growing online gaming platforms. This strategic collaboration aims to bring WorldMatch’s top-tier gaming solutions to an even wider audience, enhancing the player experience on Slotino’s dynamic platform with a range of high-quality, engaging titles.
With over two decades of expertise in the online gaming industry, WorldMatch is renowned for its unique approach to game development, blending advanced graphics, immersive gameplay and sophisticated mathematical models. This partnership will allow Slotino’s players to access WorldMatch’s portfolio of cutting-edge casino games, including popular slot titles and fresh new releases that offer captivating themes and rewarding experiences.
“We are thrilled to partner with Slotino, a platform that shares our commitment to delivering outstanding gaming experiences. This collaboration will enable us to reach a broader audience in Bulgaria and introduce our world-class games to new players. Slotino’s innovative approach to the market aligns perfectly with our vision of combining creativity, technology, and player satisfaction,” said Xhuljana Demerxhiu, Head of Sales at WorldMatch.
Through this partnership, Slotino will now feature some of WorldMatch’s most successful games, known for their smooth performance, high-definition graphics and engaging features. Players can expect a seamless integration of these titles, enhancing their overall gaming experience on Slotino.
“We are very excited to partner with WorldMatch in our first year of operation. As a company striving to bring a new feel on the Bulgarian market and centered around user experience and the ultimate journey for players, we have found our match. We are convinced that the portfolio of games offered by WorldMatch will bring a whole new dimension of excitement and winning for our players,” Vasil Stumbov, Director at Slotino, said.
This collaboration marks an important milestone for WorldMatch as it continues to expand its presence in the international online gaming market. By partnering with Slotino, WorldMatch reinforces its position as a key player in the industry, delivering innovative gaming solutions to a growing global audience.
Latest News
Scientific Games Continues Primary Scratch Card Partnership with La Franҫaise des Jeux
Published
27 mins ago
on
October 23, 2024
Reading Time: < 1 minute
Scientific Games won a new, three-year contract extension from La Franҫaise des Jeux, a leading betting and gaming player worldwide. FDJ made its selection based on a competitive invitation to tender. The contract award extends a highly successful relationship that began in 1989. Most recently, FDJ and Scientific Games collaborated to develop and market the unique iDecide product, connecting the retail and digital lottery experience to increase player engagement.
Patrick Buffard, Chief French Lottery and Retail Sportsbetting Business Unit Officer, said: “We are delighted to renew our long-standing partnership spanning four decades. Our scratch game products represent the largest segment in the FDJ portfolio, with more than 27 million players. Operating in a sustainable and responsible manner is a purpose that guides everything we do, and we are confident that Scientific Games will continue to help us achieve our goals and stay true to the historic values of FDJ.”
Scientific Games was selected by FDJ based on the company’s commitment to protecting the environment, alignment with FDJ’s goals to reduce the lottery industry’s carbon footprint with ecologically friendly products and production methods, and global leadership in delivering sustainable growth for lotteries in a responsible manner.
Kevin Anderson, VP, Global Strategic Accounts EMEA for Scientific Games, said: “Scientific Games is honored to continue our partnership with FDJ and reaffirm our commitment to deliver high quality, environmentally friendly products in a proven, efficient manner to lottery operations in Europe.”
One of the first companies to be certified by the World Lottery Association as a Responsible Gaming Supplier, Scientific Games continues to research and advocate for the healthy enjoyment of lottery games through the company’s award-winning Healthy Play toolkit.
Latest News
IGT Subsidiary Signs Three-year Contract with La Française des Jeux
Published
29 mins ago
on
October 23, 2024
Reading Time: 2 minutes
International Game Technology PLC announced that its subsidiary, IGT Global Solutions Corporation, has signed a three-year contract with La Française des Jeux (FDJ), the operator of the French National Lottery, to deliver innovative instant ticket games. The contract was awarded following a competitive procurement process, and reflects a longstanding partnership between IGT and FDJ, built on mutual trust and a shared commitment to global sustainability.
An important element in IGT securing the FDJ contract was IGT’s dedication to responsible business practices across its global operations which are in alignment with FDJ’s business goals and sustainability priorities. These practices include sourcing paper from FSC-certified suppliers, using non-toxic inks and coatings and implementing processes designed to reduce emissions, ensuring environmentally conscious production without compromising innovation or quality of the tickets.
“In renewing our instant ticket contract for the coming three years, we were extremely interested in securing a partner who understands our business ambitions and shares our commitment to social and environmental responsibility,” said Patrick Buffard, Chief French Lottery and Retail Sports Betting Business Unit Officer.
“IGT has established a strong understanding of FDJ’s goals, and a keen awareness of its growth opportunities and sustainability commitments throughout our decades-long partnership. IGT’s new three-year instant ticket printing contract with FDJ enables us to continue our collaboration, by leveraging our state-of-the-art printing facility and diverse game portfolio to meet FDJ’s needs. We are committed to extending FDJ’s business success with our compelling instant ticket games and strong focus on Sustainable Play,” said Jay Gendron, IGT Chief Operating Officer, Global Lottery.
Under the terms of the agreement, FDJ will have access to IGT’s full suite of engaging instant ticket games, including its revolutionary Infinity Instants games, IGT’s digital instant ticket printing platform that provides unprecedented flexibility in the design, production and marketing of instant games. IGT and FDJ will continue providing innovative player experiences, supported by responsible and sustainable business practices.
In addition to supplying instant tickets, IGT has served as the primary lottery central system supplier to FDJ since 2000 and provides FDJ with its central system hardware, instant ticket vending machines and ongoing technology support and maintenance.
