Venuetize, Everi Holdings Inc.’s leading mobile technology and advanced e-commerce platform for the sports, hospitality, and entertainment industries, announced the launch of the Vegas Golden Knights mobile app. As part of the agreement, Everi has become the Official Mobile Application Partner of the Vegas Golden Knights (VGK).
The new Vegas Golden Knights mobile app is now available in the App Store and coming soon to the Google Play store. The first ever native app for VGK fans will allow the entire Realm to access tickets on AXS for all home games and to look up stats, standings, news, and team specific content.
“Given the team’s incredible success on the ice and in delivering a world-class experience in venue for fans, VGK mobile app users expect those great entertainment experiences to extend to their personal devices. Everi’s ability to deliver a unique mobile experience through the Venuetize platform, flexible enough to reach Golden Knights fans wherever they are, is a differentiator for Everi and provides numerous fan engagement opportunities,” said Darren Simmons, Everi’s Executive Vice President and FinTech Business Leader.
Additional mobile features include access to VGK’s streaming service, KnightTime+, T-Mobile Arena venue maps, a daily VGK word game, and the capability for fans to make in-app predictions on game results, scoring, and stars of the game before the puck drops on game days. This fan engagement is a result of Everi’s integrated relationship with LiveLike, which powers these interactive and gamified experiences.
The new VGK app also features a deeply integrated MarTech stack for analytics and enhancements for fan activations. The marketing platform will be leveraged for push notifications, in app messages, stories, and scenes for team related updates, scores, and unique mobile offers.
VGK fans will soon be able to use the new mobile app to enhance their purchasing experience at “The Fortress”. In an upcoming release, the VGK mobile app will feature Everi’s Venuetize Wallet eCommerce System to be used across F&B and retail merchandise point-of-sale – including the Arsenal and Livery team stores – for cashless transactions and redemption of season ticket member benefits.
“Our fans will love this all-in-one app that will serve them well, whether at T-Mobile Arena, streaming our games or looking ahead to the next battle. We appreciate the partnership with another Vegas Born company in Everi and look forward to the continued growth of this platform moving forward,” said Vegas Golden Knights President and CEO Kerry Bubolz.
