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SPOTLIGHT SPORTS GROUP ANNOUNCES SPONSORSHIP AGREEMENT BETWEEN RACING POST AND AK BETS FOR THE SWEET SPOT
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10 mins ago
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Reading Time: 2 minutes
Spotlight Sports Group, a world-leading technology, content and media company specialising in sports betting, has today announced a partnership with AK Bets that will see the bookmaker become the title sponsor of the Racing Post’s acclaimed golf betting show The Sweet Spot, featuring revered golf tipster Steve Palmer and host Jack Reeve.
The Sweet Spot will be distributed every Tuesday with the dynamic duo of the Racing Post’s esteemed host Jack Reeve and renowned golf tipster Steve Palmer bringing their unrivalled expertise and engaging discussions to the fore with these unmissable weekly shows.
Additionally, viewers can look forward to four special edition episodes coinciding with each of the prestigious golf Majors, featuring exclusive live watchalong sessions of the thrilling final days of The Masters, PGA Championship, US Open and The Open.
Of the new deal, Spotlight Sports Group’s Head of Media Sales Damian Mears said: “The Sweet Spot has established itself as one of our most popular weekly shows and Steve’s insight and expertise is widely regarded as the leading content and opinion for golf sports bettors. We’re excited to partner with AK Bets and continue to grow our reach and engage with a valued audience in both the UK and Ireland.”
Discussing the partnership, Anthony Kaminskas, founder of AK Bets, said: “I have been an avid listener of The Sweet Spot for a number of years and I’m delighted AK Bets is now sponsoring the podcast. I’m particularly excited AK Bets are going to be involved with watchalongs for the four Majors and feel like that’s a format we, along with Jack and Steve, can have fun with while creating engaging content for the show’s followers. Golf is a sport we’re keen to attack at AK Bets and this partnership with The Sweet Spot fits perfectly with our aspirations to be the go-to bookmaker for golf bettors.”
The Sweet Spot can be viewed across the Racing Post YouTube channel and AK Bet’s social and sportsbook channels for detailed analysis of the week’s upcoming golfing action starting on Tuesday, April 9, 2024 for The Masters at Augusta.
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BTG’s Fireworks Megaways™ to Light up Evolution Network This March
Published
1 hour ago
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March 27, 2024
Reading Time: 2 minutes
Rockets soar and pop like glitter bombs, Catherine wheels fizz to the music triggering explosive chain reactions, roman candles spit fire. It can only be the pyrotechnic dream that is Fireworks Megaways™ , the new slot from Big Time Gaming (BTG) that will ignite the Evolution Network on March 27.
With 117,649 ways to win and combustible cascading symbols with every spin, this is a game that will have you “Oooh-ing,” not to mention “aaah-ing,” with delight.
Thanks to the Firework Wild Bonus, every spin and every reaction brings a burst of excitement when one of the four Extra Reel positions ignites at random to unleash a dazzling light display. When a purple, red, blue, or green Firework lands in the lit position, it magically transforms into a Wild symbol for the chance of a big win.
During Free Spins, the unlimited win multiplier increases with every Firework Wild Bonus triggered, creating more awe-inspiring explosions of colour. Every Free Spin and reaction will ignite two of the four Extra Reel positions, doubling your chances of triggering the Firework Wild Bonus.
But the excitement doesn’t stop there. Use Win Exchange™ to convert your big wins into 12 Free Spins. Alternatively, dive straight into the heart-pounding Free Spins action with Bonus Buy for 100x stake and let the fireworks commence. Experience the exhilaration of a staggering 150,335x maximum exposure coupled with an impressive RTP of 96.44% – a gaming delight that promises to captivate and delight players at every turn.
Nik Robinson, BTG CEO, said: “Fireworks Megaways™ is a thrilling spectacle of colour and sound designed to elevate engagement levels to the max. Beyond its visually stunning display, this slot introduces the exciting Firework Wild Bonus, setting a new standard for thrilling features. With Fireworks Megaways™, it’s not just about playing a game; it’s about immersing yourself in an extraordinary spectacle of excitement, innovation and gaming adventure like no other.
Nicholas Peters, Chief Business Development Officer for Europe at Evolution said: “This game is an audio-visual delight that will captivate players. BTG has a knack for pushing the boundaries and reimagining what a slot can be, and this time around they’ve turned a humble slot game into a glorious fireworks display.”
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SkillOnNet Takes Gaming into Age of AI with Opti-X
Published
1 hour ago
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March 27, 2024
Reading Time: < 1 minute
Global entertainment powerhouse SkillOnNet has enhanced the casino lobby of its numerous international brands by harnessing the machine-learning modelling of Opti-X, a powerful Digital-Experience Platform from Optimove.
Optimove is a market leader in dynamic, technology driven marketing. Opti-X is a real-time content recommendation engine that uses AI to refine search results in the SkillOnNet casino lobby, personalizing each player’s user experience by recommending games based on the games previously played. It also provides operators with data for real-time messaging to players.
SkillOnNet has spent around a year tweaking and optimising the engine before rolling it out to numerous licensed jurisdictions. The company operates more than 40 brands in multiple regulated markets, including household names like PlayOJO in the UK and Ontario; PlayUZU in Spain, Mexico and Buenos Aires City; BacanaPlay in Portugal, and DrueckGlueck in Germany.
SkillOnNet believes that Opti-X will enhance the UX and boost customer engagement and retention through personalisation.
Eyal Naor, COO at SkillOnNet, said: “Opti-X’s algorithms can determine our customers’ intent from their first interaction, creating an amazing lobby service for players and giving them immediate recommendations that will deliver a more meaningful experience. This will help us increase player engagement, retention and lifetime value by delivering personalization in real time.”
Matthew Gilbery, Director of Personalization Offering at Optimove, said: “We’re delighted to partner with a tier-one operator like SkillOnNet and to be able to enhance what is already a best-in-class user experience. Our mission is to empower brands to put their customers first and gain their loyalty for life. We believe this is the start of a long and beneficial partnership.”
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Octoplay Announces Major Partnership with LeoVegas Group
Published
2 hours ago
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March 27, 2024
Reading Time: < 1 minute
Octoplay continues its impressive streak of partnerships by joining forces with LeoVegas Group. This strategic collaboration marks another milestone for Octoplay, following recent integrations with renowned operators such as Paddy Power, Betfair, Sky Betting and Gaming and Pokerstars.
Through this exciting partnership, Octoplay’s acclaimed online slot games will now be accessible to LeoVegas players in Sweden while United Kingdom players can enjoy Octoplay’s games through the operator’s BetMGM brand.
Octoplay’s captivating games, known for their fast-paced action and thrilling win potential, have been seamlessly integrated into the operator’s lobby via Octoplay’s proprietary remote game server.
For LeoVegas Group, incorporating Octoplay’s content into its offerings in Sweden and the United Kingdom enhances its gaming portfolio, elevating player experiences to new heights. This move reinforces LeoVegas Group’s market-leading position with its LeoVegas brand in Sweden and BetMGM brand in the United Kingdom.
This partnership further solidifies Octoplay’s ascent from a rising star to a tier-one powerhouse within the span of just two years. With numerous premium operator deals on the horizon, Octoplay is poised for continued growth and success in the industry.
The Malta-based supplier, committed to regulated markets, holds licences in the United Kingdom, Sweden, Malta and Ontario.
The Commercial Director for Octoplay, Nick Vuchev, expressed excitement about the collaboration, stating: “LeoVegas Group is a heavyweight operator and we are thrilled to bring our games to its players in Sweden and BetMGM players in the United Kingdom. Our mission is to create highly entertaining games that deliver innovative experiences and we are confident that players at LeoVegas and BetMGM will thoroughly enjoy them. Our games’ strong demand among players at the world’s leading online casino brands underscores our ability to secure partnerships with industry giants like LeoVegas.”
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