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William Hill kicks off Flat season with Lincoln sponsorship

william-hill-kicks-off-flat-season-with-lincoln-sponsorship
William Hill kicks off Flat season with Lincoln sponsorship
Prague Gaming & TECH Summit 2025 (25-26 March)

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William Hill is the new title sponsor of the Lincoln Handicap at Doncaster, the traditional opening to the British Flat season.

It’s the latest addition to William Hill’s portfolio of big race sponsorships, with the leading bookmaker already the Official Betting Partner of next month’s Grand National Meeting, sponsors of the Cheltenham October Meeting, the new Grade 1 Formby Novices’ Hurdle at Aintree on Boxing Day as well as the Grade 1 Punchestown Champion Chase.

William Hill will sponsor the whole seven-race card at Doncaster, with the Spring Mile, Brocklesby Stakes and Cammidge Trophy among the races now featuring the William Hill title.

Simon & Ed Crisford’s Awaal, second in last year’s contest, and Karl Burke’s Liberty Lane head the betting at 4/1, while last year’s winner, Migration, is 12/1. William Hill will be offering enhanced place terms on the race with the concession available on-course, in-shop, on app and online.

Spokesperson for William Hill, Lee Phelps, said: “The Lincoln is a race deep in history that always attracts a high-quality, competitive field, so we’re delighted to be sponsoring it again. 

“The dust has only just settled on the Cheltenham Festival, but with the William Hill Lincoln kicking off the new British Flat season on Saturday, and the Grand National Festival, a meeting we are the Official Betting Partner of, only a few weeks away, it’s a very important and busy time for us.

“We’ll be celebrating our new sponsorship by offering enhanced place terms on the William Hill Lincoln, which hopefully offers customers plenty of value.”

William Hill – Horse Racing – Flat

William Hill Lincoln:

Liberty Lane

4/1

Awaal

4/1

Chazzesmee

7/1

Lattam

10/1

Migration

12/1

Johan

12/1

The Gatekeeper

16/1

Majestic

20/1

Thunder Ball

20/1

Mostabshir

20/1

Vetiver

20/1

Blues Emperor

20/1

BAR

25/1 

Central Europe

Meet GR8 Tech at the Prague Gaming & TECH Summit on March 26-27

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March 20, 2024

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Next week, all eyes will be on Prague – more specifically, on the Prague Gaming & TECH Summit, where experts from iGaming, eSports, Blockchain, Artificial Intelligence, Fintech, and immersive technologies like Virtual, Augmented, and Mixed Reality will be brought together to discuss fresh industry trends, network, and explore the latest tech developments of the iGaming industry.

GR8 Tech is participating in the event for the second time in a row as the main stage sponsor, confirming its leading role in essential industry discussions. In addition, GR8 Tech CTO Artur Ashyrov will join the event’s speaker lineup in an exclusive one-on-one session on Engineering Excellence. In an engaging conversation with Zoltán Tűndik, Co-Founder at HIPTHER, Artur will touch upon issues such as the impact of emerging technologies, shifts in excellence metrics, client-centric engineering excellence, investment in technology and infrastructure, and more, bringing his expertise as an experienced technology professional and the visionary behind GR8 Tech’s stellar engineering team.

Artur’s ‘Engineering Excellence’ session will be held on March 26, from 10:15 through 10:45 CET, within the Compliance & Operations Hub of the conference.

For more information about GR8 Tech, its products, and cooperation opportunities, feel free to reach out to Maria, Global PR & Content Manager at GR8 Tech, who will be attending the Prague Gaming & TECH Summit, via email or LinkedIn.

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INSPIRED LAUNCHES VIRTUAL SPORTS IN SPAIN WITH LUCKIA

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March 20, 2024

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Inspired Entertainment, Inc. is thrilled to announce the launch of its Virtual Sports products in Spain with Luckia, a leader in the gambling and entertainment industry. Luckia is the commercial entity of Luckia Gaming Group, which offers a combination of sports betting, online gambling, casinos, bingos, game rooms and slot machines in bars and restaurants. Luckia is launching Inspired’s products on its online and mobile platforms.

Luckia spearheads the introduction of Virtual Sports in Spain, offering a dynamic range of Inspired’s cutting-edge games. Among these are Soccer, Basketball, Marbles, as well as Horse and Greyhound Racing, showcasing the pinnacle of entertainment and innovation.

“We are delighted to partner with Luckia and deliver our Virtuals products to the Spanish market for the first time,” said Ian Freeman, Chief Commercial Officer of Virtual Sports at Inspired. “European players are already familiar with Virtual Sports, and we look forward to increasing Luckia’s offering with our award-winning collection of products.”

“We are excited to be able to offer sports fans and bettors access to Inspired’s truly transformative and ground-breaking games,” said Eloy Fernande, Head of Product at Luckia Gaming Group. “We are confident that the introduction of Inspired’s products will complement our existing products, enable us to reach new audiences, and provide an engaging sports betting experience.”

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Planet Sport and Racing and Sports Join Forces with Launch of International Partnership

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March 20, 2024

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Innovative Australian horse racing data specialist teams up with the United Kingdom’s leading independent sports entertainment group

Planet Sport and Racing and Sports have today announced the founding of a joint venture partnership. The two sporting businesses from either side of the world have teamed up to support each other in their respective commercial plans to develop and grow new markets for sports media and content.

Australian technology, data and media company Racing and Sports is eager to raise its profile in the United Kingdom and Irish media and gaming markets and has signed an agreement with Planet Sport to leverage its long-standing experience in developing direct-to-consumer and B2B markets.

The partnership will enable ASX-listed Racing and Sports to tap into Planet Sport’s owned and operated network of sports media titles, its audiences and commercial relationships. Racing and Sports meanwhile will offer both Planet Sport B2B clients and end-user consumers the captivating and expert content and data that has brought considerable success in the Australian market.

“The opportunity to provide Racing and Sports best-in-class racing content in collaboration with Planet Sport is an exciting opportunity and we look forward to working with the Planet Sport team headed by Barrie and Mike to open up mutually beneficial opportunities,” the Managing Director for Racing and Sports, Brent Dolan, said.

Planet Sport, a United Kingdom-based sports entertainment and media business, has a rich history of engaging international audiences with engaging content but will hugely benefit from Racing and Sports’ incisive and innovative data, honed across decades of experience serving the competitive Australian sport media market. The first elements of this partnership are now available in the racecards on PlanetSport. com.

Hailing the launch of the partnership, the Betting and Gaming Managing Director for Planet Sport, Mike Grenham, said: “Racing and Sports are market leaders in the provision of horse racing and greyhound data, so we’re delighted to be working with it in this exciting and mutually beneficial partnership. We’re looking forward to developing some truly innovative propositions together and driving both our businesses to even greater heights.”

As part of the venture, Planet Sport is set to utilise its design, UX and tech build know-how to design and develop Racing and Sports’ fresh new United Kingdom and Ireland website. Planet Sport will also be leveraging its team of expert sport journalists to provide editorial content for the site.

Though today marks the first formal partnership, the two businesses are no strangers having collaborated on a variety of betting and gaming projects in recent years. The two businesses now look forward to working in tandem to provide fans with a seamless and exciting racing experience.

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