Planetwin365.news alongside Lazio Women. Yesterday – at the S.S. Lazio Training Center in Formello, near Rome – was announced the new partnership for the 2022/2023 season between the portal dedicated to sport – developed by SKS365 Group – and the Women’s section of the Biancoceleste club.
Planetwin365.news will support Lazio Women for the entire championship, thanks to the strategic agreement that will bring the infotainment brand to play an exclusive role, both on the training pitch and at the “Mirko Fersini Stadium”, entirely branded for all the home matches of the Lazio Women team. The project will also involve the SS Lazio men’s team, as Planetwin365.news will be present on the LED perimeter boards at “Stadio Olimpico” during S.S Lazio’s home matches.
The synergic agreement (which began last season with PlanetPay365, the SKS365 group’s value-added services brand) includes joint campaigns on the club’s social networks, as well as dedicated spaces on Lazio Style Radio, in which an expert from Planetwin365.news will talk about statistics and match histories of the Biancocelesti teams. As part of the agreement, solidarity and Diversity&Inclusion initiatives will be also launched in the forthcoming months, offering new life to the social responsibility program recently developed in support of the non-profit organisation So.Spe.
“We are very happy to consolidate the strategic partnership with SS Lazio Women in this new season, which we hope will be full of successes on both sides – said Troy Cox, SKS365 Chief Commercial Officer -. The agreement will help us to further boost the visibility of our new infotainment brand Planetwin365.news through digital and engagement campaigns developed in synergy with the club. The female connotation of this partnership proves our company’s huge commitment to the theme of Diversity & Inclusion and in the world of sport. Loyalty, inclusion, fair play and solidarity will be the key values of this common project, which will allow us to further strengthen our bond with the city of Rome.”
Present during the announcement were Team Manager Monica Caprini and Biancocelesti players Ludovica Falloni, Eleni Karampouki and Noemi Visentin representing the club, who said it was “very satisfied with an agreement that will bring greater visibility to the women’s movement. The club is always in the front line to enhance the commitment, on and off the pitch, of our female players”.
