Fast Track, the leading CRM and player engagement platform designed specifically for the iGaming industry, has announced a new partnership with Pagol.Bet, a major player in Brazil’s online gaming market.
Pagol.Bet is providing first-class entertainment to Brazilian players, including top slots, casino, and sports betting. The operator has been approved in the first list released by the Brazilian government and is authorized to operate until December, in addition to having formalised its license application for 2025.
Now, the company is ready to enhance its marketing strategy with Fast Track, in a collaboration aimed at increasing player engagement, creating personalized experiences, and fostering long-term loyalty among Pagol.Bet users.
“We are delighted to partner with Pagol.Bet in Brazil, one of today’s most exciting markets. Our goal is to deliver world-class service and support their growth journey. Fast Track’s platform leverages the Singularity Model to predict user behaviour and manage complex player journeys. In Brazil’s highly competitive landscape, these innovations are crucial for staying ahead,” Simon Lidzén, Co-Founder and CEO at Fast Track, said.
“We are excited about this partnership and look forward to enhancing our market position in Brazil through advanced marketing strategies. By using Fast Track’s solutions, we aim to optimise player engagement and drive meaningful growth. With this partnership, we are confident about our future in Brazil and in our ability to thrive in this competitive market,” Marcílio da Silva Santos, CEO at Pagol.Bet, said.
“The Brazilian market has huge potential, and now is the time to get ahead. With Fast Track’s tech, we’re set to drive growth, and our players will benefit greatly thanks to the new content we’ll deliver. This partnership will allow us to better segment and target players while leveraging AI to minimise manual work and speed up processes,” Anderson Smith, CGO at Pagol.Bet, said.
