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S Gaming Launches The Emerald Road Game

s-gaming-launches-the-emerald-road-game
S Gaming Launches The Emerald Road Game
Prague Gaming & TECH Summit 2025 (25-26 March)

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The Gamemasters Summit, a pioneering digital conference powered by Kwalee and supported by media partner PocketGamer.biz and sponsors AppsFlyer and Embrace, has announced its full speaker lineup. The event will bring together developers, publishers, platforms, agencies, suppliers and talent in mobile games alongside students and graduates.

The one-day online event invites delegates to engage with panel discussions and keynote sessions led by some of the sector’s most influential figures. With both an Expert Track and Emerging Track, The Gamemasters Summit offers a range of sessions and networking opportunities for people at all stages of their career in mobile games, from entry level to C-Suite.

The Gamemasters Summit has a ‘no selling, no BS, opinions welcome’ mandate – so the content and discussion will be original, interesting and useful for all attendees.

A Lineup of Over 30 World Class Speakers and Insightful Panels

The Gamemasters Summit is proud to present an impressive roster of speakers, including industry leaders and innovators who will share their knowledge, experiences and visions for the future of mobile gaming. Highlights include:

Javier Castro, Head of EMEA AppDev Gaming at Google and John Wright, VP of Mobile Publishing at Kwalee, who will join forces in the keynote panel to explore the latest trends and challenges facing the mobile games industry in 2024.
Michail Katkoff, Founder of Deconstructor of Fun, and Adam Smart, Director of Product Gaming at AppsFlyer, will also join the keynote to provide their expert analysis on game trends and market strategy, shedding light on the keys to success in the rapidly evolving mobile games market.
Gabriel Stürmer, CEO of Clap Clap Games, will share their journey as a games studio, crafting hit games in collaboration with Kwalee, highlighting the strategies that led to their widespread success.
Allison Bilas, COO at GameAnalytics, will contribute her profound analytics and big data knowledge to the “Play By Numbers: Navigating Data Science and AI in Mobile Gaming” panel. Her experience with major game studios and tech providers underscores the critical role of data in the success of mobile games.
Vera Karpova, Product Manager at dev-to-dev, Chris Lefebvre, Chief Strategy Officer at ByteBrew and Eberhard Dürrschmid, CEO of Golden Whale Productions GmbH will also join the “Play By Numbers” panel, adding their insights on product analytics and the integration of enterprise-level analytics to support mobile game development.
Nikita Lord, Graduate Partnership Manager at Grads in Games – Aardvark Swift, will speak in the “Forging Your Career in Gaming” session. Nikita’s experience in bridging gaps between industry and academia is crucial for aspiring industry professionals and game developers looking to enter the games industry successfully.
Ben Hopkins, Creative Director at VCCP, and Justin Nield, Creative Solutions Lead at Kayzen, will explore the “Crafting Impact: Mastering the Ad Creative Lifecycle” session. Their combined expertise provides a comprehensive view of developing and optimising creative strategies for impactful advertising in the games industry and this panel will be chaired by Gavin McNicholl, Creative Director at Kwalee.
Harry Lang, VP of Marketing at Kwalee, brings over two decades of expertise to the Gamemasters Summit. Harry will kick off the event with an introduction to The Summit and its agenda, setting the stage for a day of insightful discussion and networking. Furthermore, his session “Beyond the Code: The A to Z of Marketing a Hit Mobile Game” promises to unravel the complexities of marketing in the mobile games industry.
William Cox, Head of Mobile Publishing at Kwalee, will moderate “Game Publishing Unveiled: Strategies for Emerging Developers.” This panel aims to shed light on the intricacies of game publishing, offering emerging developers insights into how they can make their games stand out. Will’s extensive experience in game publishing at Kwalee, Sega and Ubisoft will guide the conversation, providing actionable advice for attendees.
Simon Platt, VP of Kwalee’s Leamington Studio, has been at the forefront of designing and producing hit mobile games, leading Kwalee’s in-house mobile games to over 1 billion downloads. Simon will chair the “Crafting Hits: The Blueprint Unveiled” session, designed for emerging game developers. This discussion will dive into the creative and strategic processes behind successful game development, from ideation to execution.
Eric Futoran, CEO of Embrace and previously a co-founder of Scopely, will discuss how an obsession with delivering flawless player experiences is crucial to any game’s success, and why he is dedicated to helping teams resolve complex app issues quickly.

These speakers, among many others, will provide a comprehensive exploration of the tools, tactics, and innovations shaping the future of mobile game development and publishing. The Gamemasters Summit is an unparalleled opportunity to gain insights from the leading minds in the industry, offering strategic learning, career development, and exclusive networking opportunities.

Engaging Sessions Designed for Every Level of Expertise

The Gamemasters Summit features two distinct tracks catering to both seasoned professionals and newcomers to the industry so there’s something for everyone:

The Expert Track offers advanced insights into topics such as data science, AI in mobile gaming, and monetisation strategies. Sessions include “Play By Numbers: Navigating Data Science and AI in Mobile Gaming,” where panellists like Allison Bilas, COO of GameAnalytics, and Chris Lefebvre, Chief Strategy Officer at ByteBrew, will discuss the integration of data analytics and artificial intelligence in game development and marketing.
The Emerging Track focuses on foundational knowledge and career development, with sessions such as “Crafting Hits: The Blueprint Unveiled” by Simon Platt, Head of Studio (Hybrid) at Kwalee. Attendees will gain insights into the creative process behind developing successful mobile games, from concept ideation to execution.

Join the Leading Innovators In Mobile Gaming

The Gamemasters Summit is not only an event for learning and inspiration but also a prime networking opportunity for professionals looking to connect with peers and industry leaders. With discussions on the latest trends, innovations, and strategies, attendees will be better equipped to navigate the future of mobile gaming.

Join the Gamemasters Summit to connect with these and other industry leaders, gain valuable insights, and explore the latest trends and strategies in the mobile games industry – all this and more at zero cost!

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