Paysafe has entered into a new partnership with Betr, the micro-betting app from American professional boxer and social media influencer Jake Paul that is disrupting the U.S. sports-betting space. The first phase of a multi-state deal sees Paysafe enable Betr’s customers in Ohio and Massachusetts to seamlessly fund micro-bets and traditional wagers using their debit card.
The new partnership strengthens Paysafe’s presence in the U.S. iGaming space, with the company already supporting multiple operators in Ohio since the market’s launch in January 2023 as well as Massachusetts, which went live in March 2023, alongside 25 other American states or jurisdictions. As the world’s first micro-betting app, Betr allows players in Paul’s native Ohio and the Bay State to wager on the outcomes of every single moment of a sporting event, serving to diversify the sports-betting products available to Americans – as well as the range of operators supported by Paysafe.
Now, when Ohio and Massachusetts players want to make a micro-bet or a standard sports-bet with the Betr iOS or Android apps on their smart phone or tablet, they can securely deposit into their account using their debit card, with all transactions processed in seconds by Paysafe’s own best-in-class payment gateway.
Betr’s connectivity to the Paysafe platform will allow the operator to access the payment provider’s complete range of alternative payment methods (APMs), including its digital wallet and eCash solutions. The partnership is expected to extend into additional U.S. states, as Betr launches in new gaming jurisdictions.
Zak Cutler, President of Global Gaming at Paysafe, said: “We’re proud to partner with Betr, which shares Paysafe’s own dedication to product innovation and driving the broader evolution of the U.S. sports-betting space. We look forward to supporting the growth of Betr in Ohio and Massachusetts as well as future states by providing the operator and its customers on-the-go with an unparalleled payment experience that befits the impressive UX of the Betr app.”
Joey Levy, Founder and CEO at Betr, said: “We are excited to announce our partnership with Paysafe and are looking forward to working with them as we continue scaling the Betr business. They are reliable, experienced, and share our perspective that we are just scratching the surface of product innovation in the regulated real-money gaming industry.”
